Vertex Ray will be present at Cebit 2011 in Hannover-Germany, the world's largest fair in terms of applied technologies
Vertex Ray will participate in the most important event of User Experience in Silverlight organized by Microsoft
RIA are web applications that have many of the features and functionality of traditional desktop applications, but are delivered over the web. They combine the best of both worlds - the power and rich content of the desktop with the connectivity of the internet. See graph
● Present Richer Content
● Present High Fidelity Content
● Present Complex Offerings or Large Data Sets
● Improve the Customer Experience
● Enhance Interactivity
● Increase Responsiveness and Reliability
● Lower Operational Costs
● Provide Users with More Control
●Highly qualified lead generation
●Increased sales
●Increased brand loyalty
●More frequent repeat visits
●Reduced support calls
●Deepened customer relationships.
●Longer stays on sites
●Reduced bandwidth costs
Rich Internet Applications are a new type of application with more advantages than traditional web applications. This arises as a combination of the advantages of Web applications and traditional applications.
RIAs offer better support for data presentation than typical HTML applications can. This allows for replacement of numbers and symbols with visual elements and status indicators that can be more easily interpreted by users.
RIAs allow for the delivery of pixel-perfect screen layouts. This means that rich content can be presented with perfect replication in a web-based application.
One of the challenges RIAs solve nicely is the presentation of complex offerings. RIAs allow for users to adapt searches on the fly and immediately see results. This makes sifting through large volumes of data faster and much more efficient.
RIAs allow you to convert processes from the limited page-by-page model of typical websites and present more information in a single screen. This means fewer clicks for users to find what they are looking for, less waiting time, and fewer opportunities for drop-off or abandonment.
RIAs make the web more like the desktop and allow for better interactivity and communication between the user and the application. Better support for drag and drop, tool tips, field validation, sortable lists, keyboard shortcuts and other elements that have typically been associated with desktop applications means better interaction.
RIA applications only refresh the parts of a page that have changed, this means fewer trips to the server and fewer opportunities for errors. In addition, the ability for select data to be pre-fetched from the server helps to reduce the delays that are typical with traditional web interfaces.
RIAs are easier to maintain than both traditional desktop applications and websites. Since they are web-based, they provide a more seamless enhancement path for new features, and easier deployment. In addition, the load balance of client and server processing results in fewer server requests and lower bandwidth costs.
RIAs allow clients to more easily visualize products, customize offerings, or personalize services. This creates a greater sense of involvement and more control over their interaction and overall experience.
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